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CHICO'S FAS

Our Story

Our story began on Sanibel Island in 1983. Established as a small boutique filled with folk art and cotton sweaters, stylish artistry is woven into the fabric of our brand. Since the opening of that first store, we’ve served as the destination for those who embrace individuality, authenticity, and creativity. Today, Chico’s FAS is a collection of three unique brands – Chico’s, White House Black Market, and Soma – supporting the full lifestyle of fashion-savvy women.

CHICO’S FAS milestones

  • 1983

    Founders Marvin and Helene Granlick open their first shop on Sanibel Island, Florida, launching Chico’s Folk Art Specialties, Inc.

  • 1994

    Chico’s FAS headquarters moves to Fort Myers, Florida.

  • 1999

    Chico’s FAS launches online site chicos.com.

  • 2003

    Chico's FAS acquires the White House Black Market® brand.

  • 2004

    Chico’s FAS creates and launches the Soma® brand.

  • 2010

    Chico’s FAS expands into Outlet stores for Chico’s® and White House Black Market® brands.

  • 2013

    Chico’s FAS celebrates 30 years.

  • 2022

    Chico’s FAS launches new mobile shopping apps for Chico’s®, Soma®, and WHBM® brands.

  • 2024

    Chico’s FAS becomes part of KnitWell Group.

  • 2026

    Chico’s FAS launches an enhanced Rewards+ Program, featuring more rewards and new benefits.

THE FORT MYERS EXPERIENCE

Fort Myers offers an exceptional quality of life, an active lifestyle, beautiful beaches, year-round sunshine, and thriving arts and culture scene. With fantastic weather and beautiful surroundings, residents like to be outside and on the move. From pristine beaches and lush parks to outdoor restaurants and events, there is always something to do. Whether you are an adventure seeker that wants to go deep-sea fishing or kayak the Caloosahatchee River, or someone more into museums and opera, Fort Myers has year-round attractions to keep your body and your mind active. Enjoy easy access to wildlife, hiking, biking and paddling at various national, state and local parks.

Campus Experience

Our campus is a place where associates work together, collaborate, and connect with each other.

  • Dog Parks

    We’re a dog-loving community where associates can bring their healthy, well-trained pups to campus.

  • Community Building Events

    Volunteer opportunities and Associate Resource Group events create welcoming spaces to build community and make meaningful connections.

  • Campus Town Halls

    Town halls bring associates together to hear directly from brand leaders, stay connected to business priorities, and see how their work contributes to the bigger picture. These gatherings also create space to spotlight key initiatives, recognize progress, and celebrate team milestones across the organization.

  • Personal Services

    For everyday needs, get access to a fitness center and services such as childcare, auto detailing, mailing, document printing & shredding, and dry cleaning. For self-care, book time at our hair salon or with our massage therapist.

  • Health Center

    Associates and their eligible partners have access to health assessments, treatments, and personalized support from dedicated care practitioners.

  • Green Spaces

    Our 62-acre campus is a Certified Wildlife Habitat through the National Wildlife Federation.

CHICO'S FAS GIVES BACK

Group of Chicos employees in matching shirts in a warehouse

Giving back is woven into who we are. Together, we support causes that empower women, strengthen communities, and inspire positive change. Associates have many meaningful ways to volunteer and support our philanthropic efforts. Through thousands of volunteer hours, associates have cared for animals in need, written cards to seniors, packed food kits, and helped neighbors across our community. We strive to make a meaningful impact through service opportunities and national charitable partnerships.

Behind the Brand

  • Culture of Service

    Our customer is at the center of everything we do. We exemplify service and hospitality in our daily interactions. Our boutiques have focused on it since our founding – it’s our unique, special quality – and you see it in our Chico’s, White House Black Market and Soma boutiques every day.

  • Our Teams

    With 1,300+ boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes dedicated teams working together to ensure the continued success of our businesses. Our shared service teams typically support all three FAS brands.

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