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Soma

HI, WE’RE SOMA – THE BRA EXPERTS

We believe the most transformative form of self-care is refusing to settle for a bra that doesn’t fit. Our mission is to put every woman in a perfect-fitting bra that helps her feel amazing all day. For the meeting, the hang out, the night out...and every moment in between.

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Two women holding black measuring tape

21 Years Designing + Perfecting Bras

Inspired by our customers who appreciate fashion as much as function, Soma is an intimate apparel brand that embraces a passion for comfort and confidence by offering beautiful, innovative solutions.

Explore Our Story

Our Culture

  • Working at Soma

    We strive to create a culture of care, meaning, and connection so our associates can be their best every day.

  • Community Support

    When associates talk about what makes us special, you’ll hear "it’s the people.” We listen and learn from each other, creating a culture of respect and support.

  • Personal and professional growth

    We support your growth as a person and a professional through individual development plans, internal mobility, leadership development, and on-demand learning resources.

  • Benefits & Wellbeing

    Our benefits are shaped by what matters most to our associates. Options like our Health plans, Employee Assistance Program services, and family support programs are designed to meet you at every milestone of your journey.

Helping Women Feel Confident

  • 21+

    years

  • 3000+

    associates

  • 250+

    boutiques and outlets

  • 2004

    founded

Hear from the team

Soma gives me the autonomy to push creative boundaries and make a real impact. What I love most is that my ideas are met with genuine trust and collaboration. It’s an incredibly supportive environment where creativity isn't just welcomed—it's truly championed.

Allisa K.,

Trend + Concept, Manager

What I love about working at Soma is seeing empowerment in action. In my role as District Manager, I'm able to align my team through a shared purpose, empower Store Managers to lead confidently, and help associates leverage their individual strengths to develop within roles.

Mandy S.,

District Manager

Working at Soma has supported my professional growth and development by my leaders pouring into me. They have continued to give me the tools I need to be successful in my role. When I first interviewed with the brand, I voiced how I wanted to grow and I have been given many opportunities to further my development. It makes me feel valued and heard.

Chelsea O.,

Market Manager

In Visual Merchandising, we focus on creating meaningful customer experiences and building emotional connections through presentations. I’m inspired by the passion people bring to the brand and the values we share. It’s motivating to work alongside a team that truly cares.

Tracy F.,

Manager, Visual Merchandising

Careers

When you join the team at Soma, you’re choosing a path that’s more than a job; it’s a purpose. We help women feel their best every day. Behind every fitting, every collection, and every interaction is a team that truly cares. Be part of something bigger and discover where you belong at Soma.

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